We all have regrets. Not from laziness or incompetence – but from decisions that felt absolutely right until the consequences appeared. The problem? We trust our judgment without understanding how easily it betrays us.
Most keynotes inspire for a day, then fade. What if your team could actually rewire how they think? Not through more information, but through a system that makes people discover their own blind spots – the ones costing you time, money, and opportunity right now.
This isn’t motivational speaking. It’s behavioural transformation that sticks. Your people won’t just understand decision-making differently – they’ll think differently about every choice they make, from strategy to hiring to prioritization.
The result? Fewer mistakes. More confident action. A team that catches problems before they become regrets.
When it comes to a critical decision, there’s no such thing as a no-brainer. Every major decision is fraught with misperceptions, biases and tricks of the mind that profoundly influence our choices.
You hire the brightest minds to manage your company, but if the right decisions aren’t made, you have a group of firefighters solving problems instead of employees creating opportunities.
As leaders … not only must we understand how OUR OWN behaviors and biases impact our decisions, but what about the people we work with? How well are THEY equipped to carry out the organization’s decisions?
When making our most important decisions, most people think they won’t know if they made a good decision until they see the outcome, but that is NOT decision-making; that is hoping, gambling, and wishful thinking, which is how most people and organizations make decisions.
Making any critical decision with certainty means knowing you made a good decision before seeing the outcome.
To do that, we need two things:
Nobody would think of operating a car on the city streets without first learning how to drive it, and yet we make crucial decisions; we operate the critical machinery of the human mind without ever taking the time to learn how it really works.
When it came to making critical decisions, I used to think that somehow I was the exception to making irrational cognitive errors, and that was because I always felt right about my choices and beliefs.
However, after a series of disastrous business decisions, I was determined to learn if these outcomes were due to the unpredictability of life or if they were squarely on me.
In this talk, I’ll answer those questions and far more,
Most importantly, you will see first-hand how your mind really makes a decision (and it’s not how you “may” think it does), because, with that knowledge, you’ll know how to make any critical decision with certainty; that means making a decision that is free of biases, assumptions and false confidence.
When that happens, you will have conviction … not just in the decision, but in its execution.
The more you know how your mind actually works, the greater the range of what you can control.
Success hinges on the quality of our decisions, but even the brightest minds fall victim to invisible cognitive traps. The result? Firefighting problems instead of creating opportunities. In less than 60 minutes I will show you how to make any critical decision with 100% certainty – that means “knowing” you’ve made good decision before you see the outcome.
Most people think they won’t know if a decision was good or bad until they see the outcome. That’s not decision-making – that’s hoping, gambling and wishful thinking. It’s only through disagreement and discussion, the willingness to examine our assumptions and change our views in the light of new evidence that we can overcome the brittle overconfidence that results in poor decisions and failure.
When you understand how your mind really makes decisions (Spoiler Alert – it doesn’t make them the way you “may” think it does), you’ll not only make critical decisions rationally and objectively, but you’ll execute them with complete conviction.
